A verticalização e o bairro : o caso do Parque Campolim - Sorocaba, SP, período de 1990 a 2004

Abstract

This dissertation has the main objective to analyze the role of the Real Estate Agents in the process of verticalization of Campolim Park in the city of Sorocaba, SP, based on two cathegories of analysis: State and Capital. Campolim Park emerged in 1976, placed on a former small farm and in these initial years, has in this area infrastructure for further commercialization of the lands. Such lands are released in phases; the first ocurred in 1981; the last in 1985. On this decade, the growth has been discreet, and the occupation was basically for horizontal houses; just some two storey houses. Nowadays, Carlos Cômitre Avenue, the main business corridor in the neighbourhood, had large areas of lands without any building. When Esplanada Shopping Mall and Carrefour Supermarket arrived in 1990 and 1991, respectively, the place started growing as fast as it has ever been known and referring to this research of vertical constructions, detaching its south portion, around the referred business corridor, where it was allowed to build those buildings. These ones started in 1996 and are, at present time a sum of 82; built or being built. The square meter of the most valuable parts in the Campolim Park in the central avenue (Carlos Cômitre), fluctuates around US$400 and US$500. It's the most expensive square meter in the city. It excells at having collective equipment and has attracted corporators who foresees the place as a chance to maximize the profits.The inauguration of Esplanada Shopping Mall, Carrefour, and the nearness to Raposo Tavares Highway, mainly after its duplication are the most important reasons for the verticalization of the noeighborhood, joined to the possibility given on the map of the Urban Zoning of the city.